Tell your story with MailUp Email Marketing

The first goal of any non-profit organization is to communicate its mission. MailUp offers you all the tools to design communications via Email, SMS, and Messaging Apps to strengthen donor bonds, recover lost donors, increase participation in your initiatives, and maximize the number of online donations.

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Tell your story with MailUp Email Marketing

Much more than an email marketing tool

In 2018, donations in Italy exceeded €5 billion. This is a sign of generosity based on mutual trust and lasting relationships. Besides being the most effective marketing channel with the highest return on investment, email allows for segmenting, personalizing, and automating your communication campaigns. This is the ideal solution for all non-profit organizations that want to raise awareness on the mission, reach and engage new supporters, and cultivate relationships with regular donors.

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We're email and digital fundraising experts

216

Million non-profit emails sent every year

35%

Email revenue growth in 2020

32%

Average non-profit email open rate

Send each donor their campaign

Segment your contact lists with filters and groups based on the supported campaign or your profile preferences. Sending campaigns with personalized content lets you boost conversion rates and improve the engagement level of individual recipients, transforming them into loyal donors.
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Send each donor their campaign

Stay in touch with marketing automation

Marketing automation can prove to be a powerful ally in managing relationships through your database. Create an onboarding series to present your programs to new subscribers, launch drip campaigns to incentivize periodic donations, send transactional emails, and provide automatic notifications to recover pending donations.
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Stay in touch with marketing automation

Connect MailUp to your digital systems

Circulating information within your systems is fundamental in the success of your campaigns. For this reason, the MailUp platform is designed to integrate easily with most CRMs, CMS, ERP, and e-commerce systems. This way, you can amplify the power of your communication with personalized and timely messages.
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Connect MailUp to your digital systems

Measure the results of your campaigns in real time

Each email sent can turn into a donation gained or lost. MailUp statistics offer you detailed reports on your campaign performance, from the overall behavior of the database to the individual recipient. Interpret data, learn from any mistakes, and optimize your future campaigns.
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Measure the results of your campaigns in real time

Transform your fundraising into digital fundraising with MailUp

Email marketing is key to the success of your fundraising campaigns. Request a no-obligation consultation with our specialists to find out how to use multichannel marketing to communicate with your donors and achieve your goals.

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Head of Digital Medici Senza Frontiere Italia

Email marketing is now a fundamental part of our digital strategy. We are able to achieve major goals in fundraising and communication. Thanks to MailUp platform’s advanced features, our email campaigns results are constantly improving.

Luca Visone

Head of Digital Medici Senza Frontiere Italia

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Luca Visone