Simple, straightforward pricing

Send unlimited emails to unlimited recipients. The price varies according to delivery speed.

Detailed Plan Comparison

  • not available

  • optional

  • included

  • Options
  • Web
  • Pro
  • Enterprise
  • List size (subscribers)
  • unlimited
  • unlimited
  • unlimited

You can import unlimited contacts to the platform and divide them by mailing groups, while checking for any syntax errors or typos in each email address. Each subscriber has 41 text fields available.
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  • Environments (lists)
  • 1
  • 10 or more
  • unlimited

MailUp let you have multiple platforms in one by setting up different and independent work areas for each category of customers, products or markets.
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  • Additional administrators

By having one main administrator, you can set up different permissions, letting you manage and restrict access to specific areas, channels and features of the platform.
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  • Email & SMS automation (triggers)
  • 3
  • unlimited
  • unlimited

There are many features and tools for your marketing automation activities by setting up precise rules and selecting the dates and recurring events of your choice.
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  • Social accounts connected
  • 3
  • 3
  • unlimited

The service lets you integrate social networks to your marketing plan and share the contents of your campaigns on Facebook, LinkedIn and Twitter.

  • Inbox previews
  • 3
  • 76
  • 76

The service analyzes the compatibility of your emails on 76 different email clients and devices to show you how your message will look before sending it.
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  • Advanced reports at single recipient level
    (months of storage)
  • 3
  • 12
  • 24

To view detailed reports on opening and clicks by individual contacts and send relevant campaigns tailored to the behavior of each single recipient.

  • Services
  • SMTP+

An email server that can be integrated to quickly send emails from other applications (e.g. e-commerce or CRM) with high deliverability and the certainty of having your mailing data traced.
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  • Custom domain & full whitelabeling

The service lets you personalize your platform and remove all references to MailUp from both email messages and the admin platform, as well as all links connected to it.
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  • Worldwide content acceleration

A feature that helps you to achieve the best web performance as well as a faster display of all the elements of your email from anywhere in the world.
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  • Training one-to-one

An in-depth and bespoke training program to provide you with the theoretical and practical knowledge to make the best use of the MailUp platform.
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  • Professional services

A series of strategic consulting and targeted activities to take the use of your email & SMS marketing campaigns to an advanced level.
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  • Data Sync FTP

The service that lets you sync master, purchase, and behavioral data as well as delivery statistics relating to each client between the MailUp platform and external systems like CMS, CRM, and e-commerce. Bidirectional information sharing: from MailUp to the external system and vice versa.
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  • Priority support

The service is available over the phone or by email, in order to ensure a fast and priority handling of all your requests.
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  • Attachments

Add up to 5 files to your email message, for a maximum of 20 MB. The “Embedded images” feature lets you merge and hide the images inserted in the content to avoid your message being blocked.

  • Deliverability Suite

A combination of services to maximize deliverability performance and achieve the best sending quality with our configurations, accreditations and bespoke consulting.

  • Data restore

MailUp guarantees a file recovery service in case of accidental data loss, in order to restore the lost information within 48 hours from reporting.

  • Features and tools
  • Predesigned templates

For your email campaigns, you can choose from a wide selection of professionally-designed fully-customizable templates and graphics, optimized for mobile devices.
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  • Dynamic tags & content

This feature lets you customize the finer details of your emails and deliver differentiated communications based on your recipients' interests and personal information.
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  • Drag & drop editor

To easily create high-impact emails and newsletters – customized and optimized for mobile devices – in just a few minutes and without needing any HTML knowledge.
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  • Collaboration

Collaboration makes it easy to co-create your email campaigns with the members of your team. Ask for sign-off, collect feedback and add notes on the email design and copy, seamlessly.

  • Landing page editor

A simple and intuitive drag & drop editor to create landing pages dedicated to promoting your products and services, optimized also for mobile devices.
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  • Advanced segmentation

There are many features to segment your recipients based on multiple criteria and to send personalized campaigns that are relevant to their interests.
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  • API & integrations

A library of free APIs for connecting external database, CRM, CMS, e-commerce systems, and more. What's more, you can take advantage of one of the many connectors to integrate your system with the platform.
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  • Unlimited data storage

The service lets you upload onto the platform, with no limits, all of the files you need to send your communication campaigns, such as documents, images and text.

  • Spam check

A monitoring tool to analyze the content of your message before sending it, and to detect any HTML code errors and potential problems that could impact spam filters.
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  • Advanced report

MailUp has an advanced and accurate system of statistics to find out – in real time – not only the success of each of your mailings, but also the details on the activities of each individual recipient.

  • A/B Test

A tool to test multiple versions of your message on a sample of recipients to find out which message ensures you the best results and send it to the rest of the list.
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Frequently Asked Questions

  • How is the annual fee calculated?

    The email fee is based on the edition (Web, Pro, Enterprise) and delivery speed you choose. With our pay per speed model, there are no limits to the number of emails you can send every month. Even if you send more messages than planned, or larger messages, the cost does not change. The only limitation is tied to delivery speed: if you want your messages to be sent more quickly, the annual fee will increase.

    What happens if I increase the number of recipients I want to send emails to?

    You can upload unlimited recipients onto the platform at no additional cost. The only thing that changes is the time needed to complete the send, which will go up in proportion to the number of your new contacts. For example, if your email addresses double, the time needed to deliver all the emails will double too.

    Can I change my plan, if I need to send emails more quickly to more recipients?

    Yes. You can upgrade at any time directly from your platform.

  • What do you mean by environments/lists?

    Inside the MailUp platform, a list is an independent work environment with its own message archives, senders, stats, automatic workflows, recipient lists and groups. For instance, you can use 3 lists for newsletter in 3 different languages, or for 3 business/brand branches within the same company.

    Do you offer a yearly plan?

    Yes, of course. You can pay monthly or yearly, according to your best convenience.

    How does the free trial work?

    You have 30 days to try MailUp for free. No strings attached and no credit card required.

    Is the free trial somehow limited?

    No, it isn't. You can freely try all the available tools and features and send up to 1,000 messages within 30 days.

Any doubts or questions?

Choosing the right plan requires careful consideration. We're here to address any doubts and answer any questions you might have, so that you are confident you are picking the best solution for your business.

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