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MailUp supports companies when it comes to data and privacy protection. Find out how to be compliant.
This MailUp Anti-SPAM policy is an integral part of the Terms and conditions that You – as a company or individual using the MailUp service (the Service) – agree to abide by when using the Service.
Spam is any commercial email sent without the recipient’s permission. Commercial email is defined as any electronic mail message whose primary purpose is the commercial advertisement or promotion of a product or service. The Service is intended to be used for the sole and exclusive purpose of sending messages to recipients who have agreed and confirmed to receive such messages from You. This is called Permission-based Email Marketing. No other commercial use is acceptable and permitted. Other, non-commercial use of the Service is permitted, such as the mailing of transactional messages to individual recipients with whom You have a relationship. Your account may be immediately suspended or terminated if You send SPAM. MailUp is fully committed to the suppression of SPAM. Consistently with this goal, MailUp – directly or through our partners and resellers – enforces a strict, no-tolerance policy against SPAM, beginning with a customer vetting process based on M3AAWG’s Best Practices and systematic monitoring of all account activity.
MailUp monitors Your use of the Service to ensure that it is in compliance with this Policy and may suspend or terminate Your account if You are in violation of it. This action will be taken with no legal injunction or notice, but many be followed by additional legal actions in order to exempt MailUp from any responsibility related to the misuse of the Service. For example, in the case of any violation of intellectual property laws or a third party’s intellectual property rights. In addition to monitoring the activity of current customers, We pre-qualify new users of the Service with the objective of building a community of selected users of first-class ranking. MailUp’s customer vetting process is based on M3AAWG’s Vetting Best Common Practices. We have no intention to acquire a new customer that intends to misuse the Service to send unsolicited messages, as this can hurt our network operations, our reputation and the reputation of other companies using the Service, and our relationships with ISPs and Blacklist managers. To this extent MailUp may take some time to approve Your account before you are allowed to use the Service, and it reserves the right to refuse to provide the Service to anyone.
Over the years We have built strong relationships with many of the world’s leading ISPs and Blacklists. With them We keep sharing information regarding policies, practices and potential issues. Any ISP, mail administrator or blacklist owner intending to assist us to provide a better service or to ask for our cooperation is very welcome to do so: please email us at firstname.lastname@example.org.
You may never send SPAM by using the Service. Specifically, you may not:
We require that our customers obtain any third party’s electronic contact details in accordance with Directive 95/46/EC and any other such regulation enforced in their country of origin or operations or destination for their communications. When electronic contact details are obtained, the third party should be informed about the intended use for direct marketing in a clear and distinct manner, and be given the opportunity to refuse such usage at any time by easily unsubscribing from any further communication. This opportunity must be offered with each direct marketing message, free of charge, except for any costs associated with the transmission of such refusal (i.e. SMS). We prohibit the use of false identities or false return addresses or numbers, and will take actions to prevent, avoid or reprimand any such attempt.
To determine whether You have sent SPAM we will:
Proof of sending SPAM include:
To avoid the risk of getting blacklisted or in other way accused of sending SPAM, it is crucial that You take the following measures:
In the event that Your MailUp account is terminated due to violation of this Anti Spam Policy, You will not be refunded any amounts that have been paid towards the use of the Service.
MailUp team constantly monitors its clients activities to ensure full compliance with our Terms and Conditions. If you receive SPAM, please:
Your report will help us to verify the potential violation of MailUp's Terms and Conditions of Use. Sending SPAM through the MailUp system violate the legal contract signed between the client and the provider (MailUp S.p.A.): in a number of cases a penalty is applied. We do not list wash our clients lists. If you do not want to submit the recipient address you only have to provide us with the MAIL-FROM address and/or the X-Rpcampaign header (customer + mailing batch id, eg.: X-rpcampaign: MailUp201409101029060164)
We encourage any subscriber to an e-mail list to always review the sender and subject line of an electronic mail and delete any unsolicited messages, without downloading the rest of the electronic mail’s content (You might need to turn Your “Preview” feature off to do this) in order to reduce the risks associated with downloading unsolicited electronic mail that may contain unsafe code or try to lure You into a phishing scam. We intend to protect the legitimate interests of recipients of e-mail messages with regard to unsolicited communications for direct marketing purposes. We support an opt-out register for such purpose, following the provisions of Article 7 of Directive 2000/31/EC of the European Parliament and of the Council of 8 June 2000 on certain legal aspects of information society services, in particular electronic commerce, in the European market (Directive on electronic commerce). Return to Terms and conditions summary page.
Click on the unsubscribe link, which must be in the footer or header of every email. By clicking on the UNSUBSCRIBE button, you will be automatically removed from the list and will receive a confirmation by web page and/or by email. If the unsubscribe link is not present or is not functioning properly, please immediately report this to the MailUp Abuse desk (see above under How to report an abuse): the absence of the unsubscribe link is a violation of the MailUp Terms and Conditions of Use. Do you get a lot of spam from many different senders and not all messages include a MailUp logo? This might indicate that the sender illegally sold your data to one or more third parties. We recommend that you ask the sender to provide you with details on the origin of the data.
Please inform our abuse desk email@example.com if a MailUp user is sending unsolicited messages so that we may intervene from our side as well. For details, please see above under How to report an abuse.
If you would like to whitelist our servers, here is all the information you need: