About us

Advanced Marketing Automation features, bespoke consultancy, training resources and solid expertise. MailUp offers you and your company everything you need to shape effective marketing strategies via Email, SMS and Messaging Apps.

Established in 2003 in Cremona (Northern Italy), over the years MailUp has grown to become market leader in Italy and earn international relevance. Today over 10,000 companies worldwide trust MailUp as a strategic partner for their Digital Marketing activities.

MailUp is part of Growens.

About us

Awards & Recognition

We like to think that the quality of our work speaks for itself. Yet, it's even better when it's recognised and certified by prestigious organizations.

  • Deloitte EMEA Technology Fast 500
  • Deloitte EMEA Technology Fast 500
  • Deloitte EMEA Technology Fast 500
  • SaaS 1000
  • Financial Times 1000
  • Financial Times 1000
  • Italian competition authority


We believe in innovation through technology, and seek partnerships with organization that share our views of the future.

  • Miller Heiman Group
  • Retail Institute Italy
  • CRIT Polo for digital innovation
  • World Business Ideas
  • Amazon Selected Technology Partner

Accreditation and Industry Relations

We work closely with the anti-spam and anti-abuse associations and working groups to ensure our users a professional and responsible email marketing.

  • CSA
  • ESPC
  • m3aawg
  • Signal Spam
  • SuretyMail
  • APWG Member

Trusted by

Over 10,000 companies around the world have already chosen MailUp for their marketing campaigns via Email, SMS and Messaging Apps. Their success stories are our success story.

  • Randstad
  • Fujifilm
  • Daikin
  • Jacuzzi
  • Barceló
Find out more

Discover the MailUp universe

We operate internationally, responsibly and openly. Come discover our world up close.

  • An international presence
    An international presence

    Italian by birth, international by vocation. With 8 branches worldwide, we operate in over 50 countries.

    Find us
  • Join our team
    Join our team

    Come and join us in building a better way for marketers to communicate with their audiences.

    Check all open positions
  • Corporate social responsibility
    Corporate social responsibility

    We care about the world we live in. We compensate for CO2 emissions with the creation of forests around the globe.


At the heart of an international group


Share Capital Eur 384.833,58 – REA number: 1743733, Milan, Italy
Fiscal code, VAT code, Italian Business Register of Milan no. IT0127955019
Growens S.p.A. Via Pola 9 – 20124 Milan, Italy
Tel +39 02 71040485
P.E.C.: amministrazione@pec.mailup.it


Growens is an integrated industrial group that creates technologies for predictive marketing, mobile messaging and content creation. Discover Growens

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