Deliverability Optimization

Improve your delivery rate, protect yourself from spam and phishing, and maximize the performance of your campaigns.

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Deliverability Optimization

Sending is not enough. Reach your recipients’ inbox.

Deliverability means a sender can reach the recipient's inbox, avoid the spam folder, and ensure that action follows reading the email. This is the first factor affecting the positive outcome of a campaign's communication and performance. As a result, it has a direct impact on email marketing revenue. Improving deliverability means safeguarding performance, protecting brand reputation, and potentially maximizing return on investment. Choose the experience of our specialists to improve the deliverability of your communications and protect your brand. We adhere to the sector's best practices. Through advanced configurations, constant monitoring, ad hoc consultancy, and accreditations, we find the ideal solution for your needs.

Contact us Sending is not enough. Reach your recipients’ inbox.

Analyze contact lists

Our experts examine your database to identify critical issues and help you segment them in the best way to avoid problems during delivery.
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Analyze contact lists

Improve sending quality

We guide you in building a strategy to gradually increase the sending frequency. This method allows you to avoid blocks or reputation issues caused by the massive introduction of new email flows.
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Improve sending quality

Choose a custom configuration

We support you in choosing the best configuration to send your campaigns through the platform and to highlight your brand.
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Choose a custom configuration

The experience of over 200 billion emails sent at your service

In over 10 years, we have sent over 200 billion emails worldwide. Today this experience means we can offer you deliverability know-how that is unparalleled in Italy.
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The experience of over 200 billion emails sent at your service

Nip problems in the bud

Our automatic systems detect critical delivery issues so that we can contact you and solve the issue before it becomes critical.
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Nip problems in the bud

Measure the results

Compare your campaign performance to our main delivery metrics and identify the emergence of any trends.
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Measure the results

Make sure your emails reach their destination

“What's behind a good deliverability rate? Relevant contents and data analysis on a daily basis.”

Alberto Miscia
Head of Deliverability & Compliance, MailUp

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Our work with Italo

Italo is the first private Italian operator on the high-speed rail network and the first operator in the world to use the record-holding Alstom AGV train.
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Our work with Italo